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Healthcare Administration


Instructor: Christian Lieneck 

HA 5371. Marketing of Health Services.

A study of marketing functions and principles as they relate to the healthcare delivery system. Analysis of marketing concepts such as market segmentation, marketing planning, marketing audit, marketing positioning, and marketing mix will be discussed.

3 Credit Hours. 3 Lecture Contact Hours. 
Grade Mode: Standard Letter

 

Instructor: Zo Ramamonjiarivelo 

HA 3315. Healthcare Administration History, Culture, and Language.

An introduction to the historical and cultural development of modern healthcare administration in contemporary American society. Special attention is given to the mores of health services delivery including critiques and use of professional behavior and language. (MULT).

3 Credit Hours. 3 Lecture Contact Hours. 0 Lab Contact Hours. 
Course Attribute(s): Multicultural Content
Grade Mode: Standard Letter

 

Instructor: Cecil Renick 

HA 3347. Essentials of Healthcare Law.

This course includes a review of the laws pertaining to healthcare institutions, physicians, and other healthcare workers who contribute to patient care. Tort and contract law are emphasized. The course addresses policy issues and ethics through topics like patient rights, reproduction, and end of life decisions.

3 Credit Hours. 3 Lecture Contact Hours. 
Grade Mode: Standard Letter

 

Instructor: Joseph B. Topinka 

HA 3311. Independent Study in Healthcare Administration.

An in-depth study of a single topic or problem confronting the healthcare industry. This course affords the student an opportunity to focus on a topic/problem or group of related problems impacting healthcare managers. This course may be repeated for credit with a different emphasis.

3 Credit Hours. 3 Lecture Contact Hours. 0 Lab Contact Hours. 
Course Attribute(s): Exclude from 3-peat Processing
Grade Mode: Standard Letter